Industry
Mental Health Nonprofit
Type
Nonprofit
Location
United States
Year
2024
The Challenge
MHHU needed a respectful, easy-to-navigate site where people in crisis, family members and donors could all find what they need fast.
Their old site mixed resources, programs and donations into a confusing menu that hurt both intake and giving.
What We Built
- 1
Reorganized the site around three audiences: people seeking help, families, and donors
- 2
Created clear program pages that explain services in plain language
- 3
Added a friction-free donation flow with one-time and recurring options
- 4
Built resource pages optimized for crisis-related search queries
Outcomes
Live
Active community resource
Clear
Audience-focused navigation
Donations
Recurring giving enabled
Headline metric: Active nonprofit serving the community
Under The Hood
React siteDonation processorAccessible UI patternsResource SEO
